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Adobe Certified Marketo Engage Exams: Adobe Marketo Engage Professional AD0-E555 Exam

To all, the Adobe Marketo Engage certifications have now moved to Adobe Credential Management. All the Adobe Certified Marketo Engage exams are created with inputs from Marketo champions and power users. These certifications are right for you if you aspire to be a Marketo Engage admin, aim to become a marketing automation consultant, or plan to grow a career in Marketing Ops. The Business Practitioner or Architect exams should be on your radar. Having any of these certifications can provide an edge when you're on the job hunt. From a hiring perspective, it may be tempting to require candidates to hold a certification. However, many marketers are quite capable of working in Marketo without certification. If you'd like a guaranteed level of knowledge of Marketo Engage best practices, consider hiring a consultant.

Adobe has retired the Marketo Certified Expert (MCE) | Adobe Certified Expert (AD0-E552), Marketo Certified Associate | Adobe Certified Professional (AD0-E551), and the Marketo Certified Solution Architect certification format and prerequisites by the end of February 2022. Until February 16, 2022, you can pass either the Marketo associate exam (AD0-E551) or the new Certified Professional exam (AD0-E555) to renew. You only need to pass one.

Adobe Marketo Engage Professional AD0-E555 Exam Details

The Adobe Marketo Engage Professional AD0-E555 exam is conducted in English and is proctored online. It consists of 55 questions that need to be answered within 110 minutes. Before appearing for the AD0-E555 exam, the following minimum experience is necessary:

• A minimum of six months of practical experience
• The competency to comprehend the marketing needs stated in task requirements and apply a technical solution
• The capability to construct a basic program from scratch
• The skill to formulate a Smart List and Smart Campaign
• Proficiency in creating segmentations
• A grasp of Data review (cleanup)
• Familiarity with the Database (including creating people, Activity Log, unsubscribe, blocklist, email invalid concepts)
• The capacity to comprehend the significance of privacy regulations
• An understanding of email marketing

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